EXPLORE / BRIEFS & STORYBOARDS

A BRIEF
LIKE NO
OTHER.
✳

The idea is only the beginning.

Give your references a home. Make the direction clear. Keep the brief beside the work—all the way to review.

Follow the idea ↓ Onboard & share ↓
✳ cleyora / BriefsDirection, together
SUMMER
in motion.
CAMPAIGN / CONCEPT 01
SOCIAL CAMPAIGN / BRIEF V2

A warmer kind of summer.

What we're makingHero film + social cutdowns
What staysApproved logo & wording
Delivery9:16 · 4:5 · 1:1

Illustrative product experience · Fictional campaign · Beta availability will be shared as features are ready.

01 / A CONNECTED WAY TO WORK

One idea.
Nothing lost along the way.

Explore how the same campaign moves from a starting point to a more useful review.

02 / START SOMEWHERE USEFUL

A head start.
Your own direction.

Start with a specialist template, bring a client’s brief, or build your own. Keep the questions, deliverables and decisions editable.

EXAMPLE STARTING QUESTIONS

Motion & design

Illustrative template preview. Your project supplies the answers.
03 / GET EVERYONE OFF TO A BETTER START

Hand over the work.
Keep the context with it.

Use brief and onboarding templates to hand work over to creative people or clients. Bring the files, direction and next steps together so the person receiving it knows what to pick up.

↗

Hand over to a creative

Pass on the brief, source files, references and agreed requirements. Explain what needs doing, what stays unchanged and who confirms the next decision.

↙

Hand over to a client

Present the work with its version, a short explanation of what changed and what needs their feedback or approval next.

✳ Summer campaign / ReferencesBoard ↗
FEEL
SOMETHING.
Texture, not the layout.The fabric gives us the tactile feeling.
DIRECTION NOTE / 02
“This is about the pace.
Let the idea breathe.”
Reference ≠ an instruction to copy.
AaTYPE / CONTRAST
Strong type. Softer movement.Explain what matters in the reference.
Images · Clips · Notes Connected to the project ↗
04 / A HOME FOR THE DIRECTION

Collect what
moves you.
Tell the team why.

A reference is more useful when everyone knows what to take from it. Keep imagery, clips and notes together, with the context behind each choice.

  • Organise references into collections.
  • Explain the light, pace, texture or feeling.
  • Bring selected context into the brief.
05 / FROM STORYBOARD TO USEFUL CHECKS

Keep the intention.
Check the details.

Bring an existing storyboard into the Storyboard Check Builder. Connect panels to the instructions that matter, then confirm what the reviewer should look for.

✳ Storyboard Check BuilderSummer campaign / Brief v2
YOUR STORYBOARD / ILLUSTRATIVE PANELS
SUMMER01 / Opening
in motion.02 / Movement
MAKE
YOUR MOVE.
03 / End card
↳ Which source leads?Current brief v2Resolve differences before making them instructions.
WHAT SHOULD THE REVIEWER LOOK FOR?

Keep the approved end-card wording.

Related panel 03 / End card
How to check Exact on-screen text
MAKE YOUR MOVE.
✓ Included in this illustrative review brief

Exact wording can be inspected in frame evidence. Motion, composition and creative intent need a person’s judgement.

THE DIRECTION DOESN’T END AT THE BRIEF.

Better beginnings,
better outcomes.

See how Cleyora Review brings the agreed brief and the submitted work together.

Explore Cleyora Review ↗Discover Guidance & Context ↗